Results come from purpose because it is the outcome of what you striving to do. For example, if you run a cardiac care center your goal is best in class cardiac career. Your purpose is to help people leave more healthy lives. Communicating that outcome to all stakeholders physicians, nurses, support staff, etc. a clear goal.

Focusing on one's own purpose is a matter of considering what you want to do, why you want to do it, and how you will do it. Easy questions, but they do provide deep thought.

Leadership embraces activism; it is the outcome of a purposeful pursuit of goals.

We are living in times of great uncertainty. Likely no more so than in previous times but the sense of ambiguity may be more pervasive in light of the financial crash from which we have yet to recover. That means leaders need to step up their game. They need to more specifically in providing direction and in delivering inspiration.

Purpose needs to be nurtured. It gains resolve when faced with adversity. The ability to overcome obstacles and challenges is daunting but when accomplished gives us a great feeling of achievement. At the same time we need to nurture purpose by exposing ourselves to new opportunities. We need to learn continuously and we need to teach what we learn to others. Such things like that, and many more, help shape and develop the sense of a leader's purpose so that he or she can provide greater service to the organization.

Communication comes with practice. As a leader you must speak the truth; listen for understanding; and learn from what you hear and do not hear.

Leadership is an active, living process. It is rooted in character, forged by experience, and communicated by example.