Good leaders are focused, directive, and inspiring... in other words, purposeful. People want to look up to leaders, not because they think they are better than us, but because good leaders provide us with a sense of purpose that inspires us to do better.

The deepest principle in human nature is the craving to be appreciated."Mark McCormack, Author and sports entrepreneur"Psychologists tell us that money is a satisfier, not a motivator... Recognition is. That's why we do what we do... Recognition is critical to self-esteem. Without it, we feel undervalued, even insignificant. Money is nice, sure. But once you establish a basis of monetary rewards, without the accompanying verbal and social affirmation, the employee will quickly become disgruntled and ask for more. Eventually, more will never be enough.

Three things a leader or manager should be thinking: What's happening? What's not happening? and What can I do to influence the outcome?

Leaders instill purpose through their words and their actions. Their communications demonstrate a commitment to vision and mission, but their behaviors underscore its real importance. What a leader does is far more important than what he or she says. People want to see action and help achieve results.

The words a leader speaks are important, of course. But how they're delivered can make all the difference, especially in tough times.

Leaders who lead purposeful organizations are those who put people first. No, it's not a cliché when they actually do it. It means they set clear expectations, provide adequate resources, coach for success, and evaluate for results.

No one can dictate purpose to another. We discover it for ourselves. Typically leaders know what makes them tick so they do have a purpose, be it to advance their career, achieve some wealth, and be recognized for their efforts. Where they need help is reminding themselves of why they chose their career and their company. They also need to decide periodically if they need to do something new and different. Purpose is an inner compass that points us in the right direction.