Leaders have two characteristics: first they are going somewhere, and second they are able to persuade other people to go with them.
John C. MaxwellI hold conferences, and the result of that was that the secular community also started picking up my stuff, and pretty soon they wanted more. So I realized I could not only minister to the Christian community, but I could also minister to the corporate community. So my books started crossing over, and then I began to intentionally have them cross over.
John C. Maxwell