Anyone with a computer and a design program can create a page layout. But unless you're trained in design, it won't look very good and it won't communicate very well.

Design is about crafting an experience that is unfamiliar enough to feel novel, yet familiar enough to instill confidence.

In the '70s and '80s there was an attempt in K-12 to teach science through art or art through science. The challenge today is how do you build the ethos of art and design into the academy of science.

Technology makes possibilities. Design makes solutions. Art makes questions. Leadership makes actions.

A designer is someone who constructs while he thinks, someone for whom planning and making go together.

The simplest way to achieve simplicity is through thoughtful reduction.

Design is a solution to a problem. Art is a question to a problem.