Awareness is bad for the meat business. Conscience is bad for the meat business. Sensitivity to life is bad for the meat business. DENIAL, however, the meat business finds indispensable.

In the never-ending battle between order and chaos, clutter sides with chaos every time. Anything that you possess that does not add to your life or your happiness eventually becomes a burden.

Meanwhile, the chemical industry has mounted an aggressive campaign to discredit organic food. And without the knowledge or consent of most Americans, two-thirds of the products on our supermarket shelves now contain genetically engineered ingredients.

Every time you make a choice that expresses respect for life, you bring a little more love in your body, into your family, into our society, and into a world that is calling out for this blessing.

The fork is the most powerful tool ever placed in our hands.

You know that a majority of the medical costs that are bankrupting families, companies, and nations could be eliminated with better nutrition.

Your life does matter. It always matters whether you reach out in friendship or lash out in anger. It always matters whether you live with compassion and awareness or whether you succumb to distractions and trivia. It always matters how you treat other people, how you treat animals, and how you treat yourself. It always matters what you do. It always matters what you say. And it always matters what you eat.