I have found that I always learn more from my mistakes than from my successes. If you aren't making some mistakes, you aren't taking enough chances.
John SculleyApple is so focused on its vision that it does things in a very careful, deliberate way.
John SculleyEverything at Apple can be best understood through the lens of designing. Whether it's designing the look and feel of the user experience, or the industrial design, or the system design, and even things like how the boards were laid out.
John SculleyWhen I was 5 or 6 years old, I never wanted toys; I wanted electrical parts so I could build things. And I was better at taking things apart and putting them back together, but I always had extra pieces left over, so I think it was an early warning that I was a better designer than an engineer.
John Sculley