Innovation has never come through bureaucracy and hierarchy. It's always come from individuals.
John SculleyPeople are going to be most creative and productive when they're doing something they're really interested in.
John SculleyMarketing strategy is a series of integrated actions leading to a sustainable competitive advantage.
John SculleyNothing will divide this nation more than ignorance, and nothing can bring us together better than an educated population.
John SculleyI wanted to be an industrial designer, so I went to business school for that, and I then went on to marketing at Interpublic Group of Companies, which was one of the first organizations to actually think about brand marketing. I worked on Coca Cola's account, and then I was recruited by Pepsi, and I ended up being Pepsi's first MBA. I was called the High Wire Act because I was in my 20s and I was given jobs of increasing responsibility that I was totally unqualified for.
John Sculley