Once you understand the power of stimulus control, you can use it to your advantage by changing the stimuli in your environment and avoiding undesirable ones; or, if that's not possible, by filling your consciousness with thoughts about their less tempting aspects.

Morality binds and blinds. It binds us into teams … but thereby makes us go blind to objective reality.

We scientists have way too much a tendency to simplify problems. I guess it actually comes to us naturally. Take the simplest unit, separate out all the confusing, external factors. Study it. Make sure you understand it. And in psychology that means the person studying the individual. But if you want to study our social nature, if you want to study processes that will lead to war and peace, you don't learn all that much by looking at the single individual. A lot of the important things are emergent facts about us, things that you can only see when you get a lot of us interacting.

Individuals who could not form cooperative alliances, on average, died sooner and left fewer children. And so we are the descendants of the successful cooperators.

The word religion literally means, in Latin, to link or bind together; and despite the vast variation in the world's religions, Wilson shows that religions always serve to coordinate and orient people's behavior toward each other and toward the group as a whole, sometimes for the purpose of competing with other groups.

Let me say it diplomatically: Most religions are tribal to some degree.

I think that we are passionate creatures who really live our fullest life when we are deeply engaged, when we feel successes, and exult in them, when we feel losses and tragedies and are hurt by them. So I came to the conclusion that Eastern ideas of withdrawal may not be right for modern Westerners. If you read the ancient texts, they're pretty severe. I mean, they really are not the sort of thing that you would think compatible with really throwing yourself into life and being a part of it.