I think comedy is so much easier to do on the page than it is in real life. When I'm writing, comedy is an easy way to win over the reader. You're automatically more disposed to keep reading, thinking maybe, "I'll get another laugh or two." I think it's a survival instinct in me. I mean, you don't want to lose these guys within five or ten pages. You want them to keep going. I think to some extent it's a desperate measure that I throw out there, because a novel isn't a complete waste of time if it made you laugh.
Joshua FerrisBetween the time I first started working in advertising in 1998 and now, the word brand has replaced identity. We are no longer individuals so much as we are brands. We're individual brands. Individuals are basically left to define their individuality by staying off the internet, which in and of itself can be a brand, the opting-out brand.
Joshua FerrisThat's one of the things about comedy - I think it works best when it's contextualized, as opposed to kind of an island of cleverness.
Joshua FerrisSome days felt longer than other days. Some days felt like two whole days. Unfortunately those days were never weekend days. Our Saturdays and Sundays passed in half the time of a normal workday. In other words, some weeks it felt like we worked ten straight days and had only one day off.
Joshua FerrisAll broken hearts are circumstantial. Every lovelorn jerk is the victim of bad timing, good intentions, and someone elseโs poor decision making.
Joshua FerrisI think one of the ways you avoid being angry is to avoid being angry at the people in power. They might do crappy things, and piss you off, and make bad decisions, but they shouldn't be hated simply because they're in power. And I thought it was important to humanize them if the book was going to be even-handed to all the different ways you encounter people at work.
Joshua Ferris