Jim Jones wanted his people to believe the establishment was trying to kill him because whites were threatened by his message of racial equality. He used the incident to close ranks and turn anyone who disagreed with him into a menace. He warned his congregation that a would be assassin might try to infiltrate their church, so they had to prove their loyalty to him by never questioning his orders. Dissenters became traitors.
Julia ScheeresWhat better way to control your kid than by sending her to a compound on an island in the middle of the Caribbean, confiscating her money and passport, where she will be forced to comply with the program if she wants to leave?
Julia ScheeresBefore I went to Escuela Caribe, my parents showed me the school's brochures featuring smiling kids at the beach or on horseback. The propaganda was greatly appealing to a kid from rural Indiana who hated her high school anyway. I also got reassurances that I could return if I didn't like it. But shortly after the gates closed behind me, I learned I'd been deceived; the beach was far away and I couldn't return home until I'd completed the program.
Julia ScheeresEscuela Caribe preyed upon parents' fears of secular culture to recruit students. Parents could send their kids to a place where they'd be sheltered from evil secular influences - sex, drugs, alcohol, and a questioning mentality. A place where children would be forced to become good little clones of their parents.
Julia ScheeresI remember one of my writer friends asking me, "Jonestown? Everyone knows the ending. What's new or surprising that you can say about it?" I told him that although people may know that almost one thousand people died in the massacre, they don't know what happens to my five people. Some escaped, some did not.
Julia ScheeresIn California, Jim Jones even staged a shooting of himself. The lesson of this was two-fold. One, that he was a god - he could heal himself. He had these magic powers. A large segment of his congregation came from a Pentecostal tradition that believed in faith healing and already believed Jones had the power to cure others. And two, the "shooting" made him seem important. Civil rights leaders were being gunned down - MLK, Jr., Medgar Evers, Malcolm X - and he longed to be considered as heroic and important as they were.
Julia ScheeresJim Jones started out as a civil rights crusader in Indianapolis. As a young preacher in the mid-50s, he used members of his congregation to integrate lunch counters and all-white churches in rich neighborhoods; they'd just march in and sit down at the pews and see what happened. Often they were received with racist insults, and once with a bomb threat. But the fact that you had this charismatic, white man, aggressively promoting racial equality, was a huge draw for African Americans, many of whom felt the Civil Rights Movement had stalled by the late 60s.
Julia Scheeres