Start out with an ideal and end up with a deal.

You seldom improve quality by cutting costs, but you can often cut costs by improving quality.

Customer needs have an unsettling way of not staying satisfied for very long.

Start out with an ideal and end up with a deal.

There are only two ways to establish competitive advantage: do things better than others or do them differently.

Albrecht's Law - Intelligent people, when assembled into an organization, will tend toward collective stupidity.

Televisions and movies have made many Americans into habitual consumers of synthetic experience-audiovisual fantasies that simply pass the time.