I guess if there was a desert island scenario and I only could take one font with me, I guess it would be Helvetica, though it has it's limitations, I think it's incredibly versatile and gets the job done and I also think it's one of the typefaces that will really survive the test of time beyond the next several decades if not into the next century.

The way I look at my job, I spend a lot of time trying to create the conditions for good design to happen and I don't get an opportunity to do a lot of hands on work.

Before Gutenberg, there was this really very strong oral storytelling culture where being able to relay stories from person to person was sufficient. And then, with the introduction of printing and mass communication, suddenly somebody had a lot of authority invested in the idea of a single canonical expression of a document or a piece of communication.

Designers from start to finish now in digital media have to think in a much more sort of thoughtful serious and humble way about how design audiences will receive their products.

I think the key difference between the web and print medium is, on the web or any digital medium, you're dealing with this added element of behavior.

I think the obstacles are the same as the opportunities, is the way we like to look at them.

I think now we're seeing the pendulum switch back to this idea where conversations are more important, if not more important than documents.