It's not that you don't make any money doing conscious rap music. You make a lot of money doing this, but if you're greedy and you're not satisfied with $500,000 a year, and you want $2 million a year, then you will suffer as a conscious rap artist.
KRS-OneSo you think that hip-hop had it's start out in Queensbridge, If you popped that junk up in the Bronx you might not live.
KRS-OneYou can't expect to be on MTV and critique George Bush. You can't expect to be on BET or the cover of 'The Source' advocating Jesus Christ or Buddha or Hindu Krishna or Moses. As a conscious rap artist, you have to play in the arena that you're supposed to be in. What is that arena? That arena is the college market. The conscious rap artist woos the college market, even though the college market is the wildest, most sexed-out, drug-driven market in the country, possibly the world.
KRS-OneI think that all journalists, specifically print journalists, have a responsibility to educate the public. When you handle a culture's intellectual property, like journalists do, you have a responsibility not to tear it down, but to raise it up. The depiction of rap and of hip-hop culture in the media, I think, is one that needs more of a responsible approach from journalists.
KRS-One