The deepest and most sincere feeling I get is when I meet an artist and they have that steel in their eyes and they have that fire and that passion and all they want is to be a star and to hear themselves on the radio.
L.A. ReidI live for opening doors for the young generation of creators. If we do nothing else with our success, let's open up some doors.
L.A. ReidWorld events can shape culture. Music is either a soundtrack for or a narration of changing times. And who knows how that's going to go?
L.A. ReidPopular music has always been rooted in the blues, whether it's Adele or Led Zeppelin or Sam Cooke. It's just the beat that changes.
L.A. ReidIm one of those foolish people who believe the glory days of the record industry arent behind us. Theyre actually ahead of us.
L.A. ReidI think of myself as a producer who tries to bring the best out of everyone, whether that be an artist, songwriter or a publicist.
L.A. ReidI'm personally looking for artists that are along the lines of today's pop stars. Whether it be a Rihanna or a Justin Bieber or a Kanye West or a Beyonce or a Lady Gaga, I'm looking for talent that's like that, that's what I love.
L.A. Reid