World events can shape culture. Music is either a soundtrack for or a narration of changing times. And who knows how that's going to go?
L.A. ReidThe kids I talk to are convinced their generation will make the best music. And the greatest artists have yet to be discovered. I walk around with that thought every day.
L.A. ReidI'm personally looking for artists that are along the lines of today's pop stars. Whether it be a Rihanna or a Justin Bieber or a Kanye West or a Beyonce or a Lady Gaga, I'm looking for talent that's like that, that's what I love.
L.A. Reid