The premise, to me, is the most important thing that you have to know going in. It's the problem as you see it. So I write down the problem as I see it. That is the premise for my book.

Few people will turn to themselves to take responsibility for their results until they have exhausted all opportunities to blame someone else.

Businesses get better only when the people in the business get better.

Learn what you are good at and exploit it in service to others.

I understand what my brand is. My brand is not my information. My brand is me and what I say is secondary to who I am.

Stress comes from knowing what is right and doing what is wrong

I have people who buy my books just so they can sit them around and show them off because of the titles, especially the Shut Up, Stop Whining and the Grow a Pair. So the title is very, very important.