I think it's more helpful to keep your books sort of a singular focus. Get it said, get it said well, fascinate people with your words and then write another book.

There are four basic emotions - mad, sad, glad and scared. And if you touch those emotions then you can grab your audience, your reader.

Don't be different. Different scares people. People won't spend their money on different. They will, however, pay a premium for unique.

I think shorter books are going to become more and more of the trend. So I don't think you have to write big, big, long books.

I'm not so good at just throwing out facts and figures and education and all that. I tell stories to captivate, that give people... that touch people emotionally.

When you miss the target, never in history has it been the target's fault. Ya gotta take responsibility!

Everything in your life gets better when you get better, and nothing is ever going to get better until you get better.