One of the things all entrepreneurs struggle with is where their efforts will have the highest impact. Unfortunately, too many of us continue to do the very same things that led to our initial success because we're good at it and we've created and invested in systems to support them

I believe in labeling things.

I went to work at political consulting firms, graphic design and communications firms and ultimately, magazines. Today, my career is in the media business. And more specifically, I'm in the "words" side of the business as opposed to video or music.

But, to the extent that I cannot solve MY problem with the same thinking I used when I created it, you're right. We need the fresh air that comes from others to see things in other ways.

During that time, I began writing and designing the propaganda that we distributed to the students who we were trying to convince to join us.

I was never going to be one of Nobel prize winners.

Success doesn’t always look like what we think it looks like.