You don't want to be the only car company. When you're the only car company and there's no competition, customers may not know what a car is, the roads may not be developed for cars, there may not be gas stations everywhere.

If you look at the top 10 enterprise software companies, a lot of them are important but irrelevant companies. It's really important to be relevant and important.

This is what our customers are asking for to take them to the next level and free them from the bondage of mainframe and client-server software.

Customers want new functionality, but they don't want the traditional complexity that has marred products in the past.

Life grows relative to one’s investment in it.

Once you know what you want and what is important for you to achieve, also define the values associated with it. What is important? That is something a lot of entrepreneurs pass by too quickly. For us, the things that were important were, No. 1, customer success. Nothing is more important to us than making sure every customer is successful in our service.

We believe in the art of war. We are trying to get our competition to attack us with angry, virulent energy, so we can transform that into larger market share.