In direct navigation, users type exactly what they are looking for in the browser's web address field. This could be the exact domain name or web address. Millions of people do this, emphasizing the need for on- and off-line marketing and branding.
Marc OstrofskyI ended up buying business.com for $150,000 because I wanted to make it a magazine. It would have been a 'Time'-type magazine: how to do business on the Internet. And I was offered a lot of money for that domain. I played two buyers against each other.
Marc OstrofskyOpportunities present themselves every day - to everyone. You just have to be alert and ready to act.
Marc OstrofskyRelevance is a search engine's holy grail. People want results that are closely connected to their queries.
Marc Ostrofsky