Not long ago, the term 'business model' was not exactly on the tip of everyone's tongue. Then, in the early to mid-1990s, 'business model' became a catchphrase that described how a company makes money or saves money.
Marc OstrofskyTraditional local media are adding local search capabilities to their sites so they can share in the local search traffic and ad revenues in the local markets they serve.
Marc OstrofskyThe Internet produces new business models and also reinvents traditional business models.
Marc OstrofskyOnline business models are still evolving. New and different products and services pop up every day. This gives rise to supporting products and services. A business can make substantial profit by helping others execute their plans for making money.
Marc OstrofskyTraditional horizontal search engines cannot always identify the target audience, niche or vertical industry of a page or site. Vertical search engines address this issue by the nature of their design. They identify sites according to more specific criteria and sometimes even by human input.
Marc Ostrofsky