It has always been the artist who realizes that the future is the present and uses his work to prepare the grounds for it

Any understanding of social and cultural change is impossible without a knowledge of the way media work as environments.

Anything that's popular is a rear-view image.

It is critical vision alone which can mitigate the unimpeded operation of the automatic.

Any expensive ad represents the toil, attention, testing, wit, art, and skill of many people. Far more thought and care go into the composition of any prominent ad in a newspaper or magazine than go into the writing of their features and editorials.

The content or message of any particular medium has about as much importance as the stenciling on the casing of an atomic bomb.

At electric speed, all forms are pushed to the limits of their potential.