Control over change would seem to consist in moving not with it but ahead of it. Anticipation gives the power to deflect and control force.
Marshall McLuhanIt is the weak and confused who worship the pseudosimplicities of brutal directness.
Marshall McLuhanPersons grouped around a fire or candle for warmth or light are less able to pursue independent thoughts, or even tasks, than people supplied with electric light. In the same way, the social and educational patterns latent in automation are those of self-employment and artistic autonomy.
Marshall McLuhan