Today we are beginning to notice that the new media are not just mechanical gimmicks for creating worlds of illusion, but new languages with new and unique powers of expression.
Marshall McLuhanThe hallucinogenic world, in environmental terms, can be considered as a forlorn effort of man to match the speed of power of hisextended nervous system (which we call the "electronic world") by intensifying the activity of his inner nervous system.
Marshall McLuhanIt is critical vision alone which can mitigate the unimpeded operation of the automatic.
Marshall McLuhanThe family circle has widened. The worldpool of information fathered by the electric media--movies, Telstar, flight--far surpassesany possible influence mom and dad can now bring to bear. Character no longer is shaped by only two earnest, fumbling experts. Now all the world's a sage.
Marshall McLuhan