...the logic of the photograph is neither verbal nor syntactical, a condition which renders literary culture quite helpless to cope with the photograph.
Marshall McLuhanAs information becomes our environment, it becomes mandatory to program the environment itself as a work of art.
Marshall McLuhanExcept for light, all other media come in pairs, with one acting as the "content" of the other, obscuring the operation of both.
Marshall McLuhanToday, the mass audience (the successor to the "public") can be used as a creative, participating force. It is, instead, merely given packages of passive entertainment. Politics offers yesterday's answers to today's questions.
Marshall McLuhan