You see, Dad, Professor McLuhan says that the environment that man creates becomes his medium for defining his role in it. The invention of type created linear, or sequential thought, separating thought from action. Now, with TV and folk singing, thought and action are closer and social involvement is greater. We again live in a village. Get it?
Marshall McLuhanThe car has become an article of dress without which we feel uncertain, unclad, and incomplete in the urban compound.
Marshall McLuhan