Our electrically-configured world has forced us to move from the habit of data classification to the mode of pattern recognition. We can no longer build serially, block-by-block, step-by-step, because instant communication insures that all factors of the environment and of experience co-exist in a state of active interplay.

Today we are beginning to notice that the new media are not just mechanical gimmicks for creating worlds of illusion, but new languages with new and unique powers of expression.

One thing about which fish know exactly nothing is water, since they have no anti-environment which would enable them to perceive the element they live in.

Our motor car is our supreme form of privacy when we are away from home.

Explore the situation. Statements are expendable. Don't keep on looking in the rearview mirror and defending the status quo which is outmoded the moment it happened.

The content or time-clothing of any medium or culture is the preceding medium or culture.

We look at the present through a rear view mirror. We march backwards into the future.