Just take the lack of presence of F1 in the United States. In theory - and logically - you would have an East Coast Grand Prix, a West Coast Grand Prix, and I think you should have a street race in Detroit - it is still the motor capital of the US. You stay in the US for four weeks and could have two to three races, certainly two.
Martin SorrellIn our business, except in media buying, there are few economies of scale. Client perception of creative agencies is that the bigger they are, the worse they are.
Martin SorrellThe technology is already incredible and will improve massively in the next few years. Think about what you could do.
Martin SorrellWhy not look at Indonesia? It will be the third biggest country in the world in population in 25 years' time - after India and China.
Martin Sorrell