Graphic Design is the communication of information in an appropriate visual manner.
Massimo VignelliI like it to be visually powerful, intellectually elegant, and above all, timeless.
Massimo VignelliYou can reach timelessness if you look for the essence of things and not the appearance. The appearance is transitory — the appearance is fashion, the appearance is trendiness — but the essence is timeless.
Massimo Vignelli