You do design because you feel it inside; you have a moral issue to spread quality in our environment.
Massimo VignelliThe first thing you need to make clear to a client is that you aren't there to answer his wants but to answer his needs.
Massimo VignelliScale is extremely important. Scale is not dimensions. Dimensions are physical and scales are mental.
Massimo VignelliI'm not a designer, I'm a sifter. I can sift everything, all the time. My sift level lines keep shaking all the time for everything that is around.
Massimo Vignelli