When The Simpsons came around, there really was nothing else like it on TV. It's hard to imagine, but when Fox first took the plunge with it, it was considered controversial to put animation on prime time.

'The Simpsons' from the very beginning was based on our memories of brash '60s sitcoms - you had a main title theme that was bombastic and grabbed your attention - and when you look at TV shows of the 1970s and '80s, things got very mild and toned down and... obsequious.

I'm a fan of animation and so, the more stuff that doesn't look like the other stuff that's out there, I'm in favor.

I think when 'The Simpsons' first came on, there was an uproar. People got used to it. They realized the show's really funny, it's got a heart, so I think it's pretty safe.

Most TV shows don't reward you for paying attention.

Son, if you really want something in life, you have to work for it. Now quiet, they're about to announce the lottery numbers.

I think human beings probably resonate with audiences more than bunnies, but who knows?