Don't drag candidates through weeks of endless interviews. Don't flake out on interviews. At DeveloperAuction, we often have offer letters prepared in advance, so we can hand them to great candidates as they are leaving the office.

The main thing that 99designs is about is choice. Its a fantastic model that eliminates risk for small business owners and puts designers on equal footing.

The pace of change for entrepreneurs is rapidly accelerating, and the cost and risk of launching a new business and getting off the ground is just amazing. The ability to gain user feedback really quickly and adapt to what your consumers want is totally different with the web as it is now. But finding a new market, helping people and taking that original idea and turning it into a business is really exciting right now.

Ultimately a good logo is something that people recognize instantly and relate to.

The key to leadership is having a vision, and being strong enough to say no and not try to please everybody. Thats a recipe for failure. Leadership is practiced through attitude and actions, rather than words and memos.

I think I was very nave early on, but that also meant I didn't know what couldn't be done.

A poor logo doesn't mean a business will fail, and a good logo doesn't mean it will succeed - it just helps. Ultimately a good logo is something that people recognize instantly and relate to.