Advertising at its worst will be killed by the Internet. And rightly so.
Sibling relationships are complicated. All family relationships are. Look at Hamlet.
Poetry can't cure cancer, but it can save your life until you die.
My mother was very protective of her four boys.
When a company owns one precise thought in the consumer's mind, it sets the context for everything and there should be no distinction between brand, product, service and experience.
The Tories win elections when they lead on economic competence.