Change is inevitable, progress is not.

Strategists who don’t take time to think are just planners.

Following the rules of your industry will only get you so far.

Whenever a maker and a thinker get together, really cool stuff happens.

Innovation is new stuff that is made useful.

Corporate strategy is usually only useful if you get people engaged with helping you to make it work.

Ideally, you will develop strategic response to your place in the corporate lifecycle to identify new paths of strategic renewal. You will look for new growth curves that can be started early enough to replace declining products and you will try to identify whole new curves that will take the organisation to new levels of growth as a whole.