There is nothing wrong with special occasion foods, as long as every day is not a special occasion.

Perhaps more than any other, the food industry is very sensitive to consumer demand.

I really try to write as an ordinary person would, not as someone who's too sophisticated about food, or too knowledgeable about things.

I realize that at a certain point if we're going to change our food system, it's going to be the next generation that's going to be critical. This generation is very interested in food issues, very concerned about things like animal welfare and the impact of the food system on the environment.

The food system is a very complex beast. There are people who are going to get their food at Wal-Mart or at Safeway; they're not going to the farmers' market. Those people need choices too.

If you're not hungry enough to eat an apple, you're not hungry.

One of the most irresponsible things we can do is eat in ignorance, without any awareness of what our eating is doing to the world or to other species.