Eat mostly plants, especially leaves.

Much more has to be done to democratize the food movement. One of the reasons that healthy food is more expensive than unhealthy food is that the government supports unhealthy food and does very little to support healthy food, whether you mean organic or grass-fed or whatever.

We could have a greener economy, even a greener consumer economy by changing the rules - whether it's by taxing carbon or trading carbon, I'm not sure what - but in the end there's just a fundamental problem with the sheer amount we're consuming.

Those externalized costs have always included labor. It is only the decline over time of the minimum wage in real dollars that's made the fast food industry possible, along with feedlot agriculture, pharmaceuticals on the farm, pesticides and regulatory forbearance. All these things are part of the answer to the question: Why is that crap so cheap? Our food is dishonestly priced. One of the ways in which it's dishonestly priced is the fact that people are not paid a living wage to process it, to serve it, to grow it, to slaughter it.

People say they don't have time to cook, yet in the last few years we have found an extra two hours a day for the internet.

In the end I'm still a writer. I'm still a journalist, and my first responsibility is to my readers. That's where I have to draw the line.

In Joel's view, that reformation begins with people going o the trouble and expense of buying directly from farmers they know - "relationship marketing," as he calls it. He believes the only meaningful guarantee of integrity is when buyers and sellers can look one another in the eye, something few of us ever take the trouble to do. "Don't you find it odd that people will put more work into choosing their mechanic or house contractor than they will into choosing the person who grows their food?"