The chief strategist of an organization has to be the leader - the CEO.

The thing is, continuity of strategic direction and continuous improvement in how you do things are absolutely consistent with each other. In fact, they're mutually reinforcing.

Sound strategy starts with having the right goal

The chief strategist of an organization has to be the leader - the CEO.

Strategy is about making choices, trade-offs; it's about deliberately choosing to be different.

Risk is a function of how poorly a strategy will perform if the 'wrong' scenario occurs.

Technology has given us this wonderful opportunity to have low energy costs. We have to seize that, rather than keep debating and discussing and fighting over it.