Everyone is creative, but me and my colleagues are using a different definition of creativity than is implied when people say they are not creative. We believe that people are being creative if they are bringing out their highest inner resources to improve their lives and those around them. Those who are living from their core, and doing what they are destined to do, are being creative, no matter how mundane their work or profession might seem.

Which I think is great. I don't think there's nothing wrong with it. If you look in most professional sports, they're run by Jewish people. If you look at a lot of most successful corporations and stuff, more businesses, they're run by Jewish. It's not a knock, but they are some crafty people.

People have enough ideas. The real question is "Which ideas are you going to use?".

Living with the exhortation "Be in the World But Not of It," stimulates the best of your analytical skills, deepens your intuition, eliminates destructive competition, develops your skills and creativity serially and painlessly, and develops concentration, efficiency, accuracy, and humor. And that's what a creative life is all about: making it a work of art.

Often when people are claiming that they are not creative, they mean that they are not artists, writers, athletes, or any other media types demonstrating creativity. Or they know someone who always seems to have a lot of ideas and know that they can't match that. We all have a tendency to idolize those who create what we see in the media. I think it's better to use these people as models rather than idols, especially when these people have aspects of their lives that are similar to us. Then we can take their inspiration as we go on to be creative in our own way in our own lives.

I think that that phrase from the Bible is one of the best definitions of "creative." When you are creative, you are in the world in the sense that you see what it is and know its problems and possibilities. But you are not of the world in the sense that you are not caught up in external things and are coming from your inner resources to create approaches that are yours alone and have potential to change the world.

In my courses I encourage people to bring their creativity to bear on six personal challenges - discovering purpose and career, dealing with time and stress issues, developing and maintaining good relationships, achieving personal/professional balance or synergy in life, finding true prosperity, and bringing one's own creativity into the business and life. Unless people are continually dealing with these challenges, they are not bringing out their best and are not of much use to anyone, particularly themselves and their organizations.