That is the meaning of the Trump brand - being the boss who is so rich and so powerful he can do whatever he wants. So the way in which he ran for president was to embody that idea as fully as he possibly could with his outrageousness. I don't think he actually thought he would win. I think the original idea was purely a marketing idea. It seemed a no-lose situation, because he would get so much free publicity. And this has always been his genius - I shouldn't use the word "genius" when talking about Trump - but he's always understood the value of free publicity.
Naomi KleinAnd if there is one thing we can be sure of, itโs that extreme weather events like Superstorm Sandy, Typhoon Haiyan in the Philippines, and the British floodsโdisasters that, combined, pummeled coastlines beyond recognition, ravaged millions of homes, and killed many thousandsโare going to keep coming.
Naomi KleinWhen Nike says, just do it, that's a message of empowerment. Why aren't the rest of us speaking to young people in a voice of inspiration?
Naomi KleinA lot of people voted for Trump because of the promises he made around jobs. And so it's a failed political strategy if the goal actually is to get Trump impeached. Trump's not going to get impeached if he's still useful to the Republican party, and the only thing that makes him not useful to the Republican party is if his base turns on him. And that's not going to happen over Russia. That's going to happen over economic betrayal. But that's not going to happen if no one knows that it's happening.
Naomi Klein