What haunts me is not exactly the absence of literal space so much as a deep craving for metaphorical space: release, escape, some kind of open-ended freedom.
Naomi KleinThat's what's happening now. The world is being held up a mirror: "All roads lead here. Do you like it?" A lot of people don't like it. A lot of people are saying, "Wait a minute, if our system can produce that, there's something wrong with this system." That opening is ours to seize. It matters how we name it: It's not called Donald Trump. It's called capitalism.
Naomi KleinWe can save ourselves, but only if we let go of the myth of dominance and mastery and learn to work with nature.
Naomi KleinIt seems to me that our problem has a lot less to do with the mechanics of solar power than the politics of human powerโspecifically whether there can be a shift in who wields it, a shift away from corporations and toward communities, which in turn depends on whether or not the great many people who are getting a rotten deal under our current system can build a determined and diverse enough social force to change the balance of power.
Naomi KleinAnd most of all, it means continually drawing connections among these seemingly disparate strugglesโasserting, for instance, that the logic that would cut pensions, food stamps, and health care before increasing taxes on the rich is the same logic that would blast the bedrock of the earth to get the last vapors of gas and the last drops of oil before making the shift to renewable energy.
Naomi KleinI see The Gap ads as being a great example of how branding has changed. Those Gap campaigns are pop culture. They've been incredibly powerful. They have had the kind of effect on culture that a hit band has. Just look at The Gap's Khaki swing ads, which were music videos. They had this tremendous impact on the industry - suddenly everything started looking like Gap ads and it became difficult to know who was co-opting whom and who was creating culture.
Naomi Klein