America was founded by intellectuals, a rare occurrence in the history of modern nations We might even say that America was founded by intellectuals, from which it has taken us two centuries and a communications revolution to recover.
Neil PostmanPeople of a television culture need “plain language” both aurally and visually, and will even go so far as to require it in some circumstances by law. The Gettysburg Address would probably have been largely incomprehensible to a 1985 audience.
Neil PostmanOur priests and presidents, our surgeons and lawyers, our educators and newscasters need worry less about satisfying the demands of their discipline than the demands of good showmanship.
Neil PostmanWhat the advertiser needs to know is not what is right about the product but what is wrong about the buyer.
Neil Postman