You may have the loftiest goals, the highest ideals, the noblest dreams, but remember this nothing works unless you do.

Only when your memories are more important to you than your goals are you old.

Goals help you keep in perspective what's really important so you don't spend all of your time doing what seems urgent.

Most of us tend to suffer from 'agenda anxiety', the feeling that what we want to say to others is more important than what we think they might want to say to us.

Winners compare their achievements with their goals, while losers compare their achievements with those of other people.

A decision is made with the brain. A commitment is made with the heart. Therefore, a commitment is much deeper and more binding than a decision

It's not enough to create value, you have to interpret the value for your prospects and customers so that they can feel the value emotionally and empirically.