Niels Diffrient Quotes

The best way to know what people want is not by asking them, but by understanding them.

When design springs from an understanding of the people who are going to use a product, you begin to see forms that you would never have imagined.

Why would you design something if it didn't improve the human condition?

Today the telephone takes precedence over everything. It reaches a point of terrorism, particularly at dinnertime.

The less there is of a phone, the more I like it.

My ideal office wouldn't have a chair. You would do two things there: stand up or lie down. These are the body's most natural positions.

It looks like a galosh with electronics in it.