Atari always was a technology-driven company, and we were very keen on keeping the technological edge on everything. There's a whole bunch of things that we innovated. We made the first computer that did stamps or sprites, we did screen-mapping for the very first time, and a lot of stuff like that. We had some of the most sophisticated sound-creating systems, and were instrumental in MIDI.
Nolan BushnellI believe there are Steve Jobses all around us. Really, what is happening is that they're being edited out of importance.
Nolan BushnellThe subtle generational cues that make one thing cool and another uncool aren't always obvious to a parent. My children are my dinner-table sounding board. I've come up with some wonderful ideas that they universally dismissed as 'lame.'
Nolan BushnellMy sweet spot is figuring out how to make a product that people love and how to refine it to make them love it more. All the rest is business noise.
Nolan Bushnell