If you have perfect virtual reality eventually, where you're be able to simulate everything that a human can experience or imagine experiencing, it's hard to imagine where you go from there.

If you're having a very high-adrenaline, high-movement experience in virtual reality and then all of a sudden you're back in your office, that disconnect is pretty notable.

It's taken years for people to figure out how to make good content with a gamepad, even though they've been using gamepads for decades to make traditional games.

The games industry is the only industry with the tools and the talent to create real-time immersive 3D environments.

A good story needs conflict, and virtual reality is a great hypothetical way to create conflict. ... In some ways, the future is going to be more boring than we think.

Things like email, and Twitter, and Facebook, and text messaging - they all work reasonably well. But we use them because they're convenient, and cheap, and easy, not because they're the best way to communicate with somebody.

Once you have perfect virtual reality, what else are you supposed to perfect?