People think that design is styling. Design is not style. It's not about giving shape to the shell and not giving a damn about the guts. Good design is a renaissance attitude that combines technology, cognitive science, human need and beauty to produce something that the world didn't know it was missing.
Paola AntonelliElegance in objects is everybodyโs right, and it shouldnโt cost more than ugliness.
Paola AntonelliWhile an artist can choose whether or not to be responsive and responsible towards other human beings, by definition a designer must be.
Paola Antonelli