It's better to regret what you have done than what you haven't.
Even a bad idea executed is better than a good idea undone.
It's never the next brief, it's ALWAYS THIS brief .
Life's all about 'me' anyway
Everybody wants to be good, but not many are prepared to make the sacrifices it takes to be great.
There are rules in advertising, and those rules are self-imposed by the client companies because they don't want their products to be seen as dishonest.