it's wrong to be right; it's right to be wrong.
It's never the next brief, it's ALWAYS THIS brief .
Don't give a speech. Put on a show.
We are always waiting for the perfect brief from the perfect client. It almost never happens [...] Whatever is on your desk right now, that's the one. Make it the best you possibly can.
Do not seek praise. Seek criticism.
Nearly all rich and powerful people are not notably talented, educated, charming or good-looking. They become rich and powerful by wanting to be rich and powerful.