I don't see any rock stars playing an electric guitar from some new maker like you see in the acoustic guitar world.

People by themselves can be pretty stupid. People working together can be very powerful.

I'm pretty good at letting people do what they are good at, that's why they're experts.

Nobody gives twenty-five million dollars to anybody if they're not getting twenty-five million worth out of it. Forget it. It just doesn't happen.

I have my own hard earned money and if I buy a fly rod I'm going to give my money to the company that's giving me value. I'm going to the guy who gives me my money's worth.

I tried to make guitars that were close to what my heroes played. That's the way it's done. My experience is that you have to do it like a musician. You have to learn the language before you can learn to be a novelist.

In the camera business, you won't survive if you don't innovate. In the guitar business you may or may not. The guitars being sold were designed between '48 and '59, Gibson SGs in '61.