If the risk is fully aligned with your purpose and mission, then it's worth considering.

My goal is there's a new generation of cars. And people can say we're living in a new day and age. A new day and age of cars that are beautiful, affordable, safe, and of course every car gets over 100 mpg, why wouldn't it.

I get demoralized by organizations that start off with a mission and pull back when they find it's risky.

Stuff goes wrong. Expect it, learn from it, fix it. That's how remarkable happens.

More than ever before in history, individuals can now band together to solve grand challenges. We face enormous problems, but we 'as individuals' have enormous power to solve them.

When faced without a challenge, make one

An expert is someone who can tell you exactly how it can't be done.